Customer retention builds your business through relationship development. Finding new customers is both expensive and hard. The easiest way to maintain your business and continue to grow is to keep the customers you have. Trying to build on top of an eroding base is like building a house on sand. You need a strong foundation. In short, you need to cultivate life-long customers. You must focus on customer retention.
Improve Customer Retention by Staying in Touch
So, how can staying in touch through email help you create a customer for life? Keeping your clients informed and making sure your name stays before their eyes are some of the most productive marketing tools at your disposal.
The beautiful thing about email is that it’s fast, economical, and easy for the customer to find. After all, it arrives in a place where you customer regularly checks – their inbox.
Despite spam filters, email remains the number one communication tool for businesses. In fact, in a recent survey conducted by a major US Email Service Provider, emails ranked NUMBER ONE on a list of marketing activities small businesses found most effective.
#1 for Personal Written Communication
Top Performer for Permission-Based Promotional Messages
A strategic email plan creates the basis of all your marketing efforts. A lot of thought must go into building a database of customers and gathering a solid database of qualified leads. intouch Business offers the services of marketing professionals to help you develop those databases, and manage them over time. In this way, we will show you how to increase your customer retention rate and acquire new customers.
The best news about this type of service is that it is available even to those with smaller budgets. We understand the needs of growing businesses better than most – you want the best return out of your marketing investment.
Consider this! We want you to make money. Our business depends on your success!
Contact Us today. We can show you how you can improve customer retention, and grow your business to the next level.