Maintain and increase your customer lifetime value.
The digital age permanently changed the way we communicate with one another. For the insurance industry, this change was accompanied by increased productivity through digital tools. Competition within the industry grew, and insurance marketing strategies became more important than ever. Consequently, intouch recognized the need for improved marketing services specifically designed for the insurance market.
intouch Insurance Marketing Services
We consulted with numerous agency owners and gathered research. With the data in hand, we tailored a marketing plan specifically for the insurance industry. Whether you are an independent agent, Program Manager, Program Administrator, Wholesaler or MGA, we can help. Our programs revolve around the idea of building “Customers for Life.” To find potential customers, we show you how to take advantage of niche and vertical markets.
For specialty line insurance providers, we bring you insurance marketing resources and industry knowledge. Our aim is to guide you down profitable, vertical market niches, but first, you need to gather leads.
Once you have built your lists and established a customer base, we use web-driven technology to drive more leads and help you stay in contact. Here are just a few of the tools at your disposal:
- Automated Email Marketing Tools
- Optimized Content and Resources
- Search Engine Marketing
- Insurance Marketing Services that include vertical marketing techniques
It's key that we integrate your web strategy with your direct marketing tools. Historical data shows that the two work hand-in-hand and help develop that lifelong customer. After all, customer retention is equally as important as generating new clients.
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The experts at intouch Business know insurance marketing. Let us show you how to build your business within this highly competitive field.