Right Message, Right Audience, Right Time
Use email strategically and develop customers for life.
Without a doubt, email marketing is the #1 way to develop relationships with your customers. In fact, with years of email data at our disposal, the ongoing impact of email is undeniable.
According to current research, email remains the number one most effective way for businesses to reach out to prospects and customers. When used correctly, email campaigns generate new leads and nurture prospects. They help you:
- Up-sell or cross-sell existing customers
- Close more sales
- Drive more inquiries
- Encourage referrals
- Boost retention rates
- Increase brand awareness
- Automate your communication
And, when coupled with other marketing tactics, email becomes even more effective.
Email Marketing is Inexpensive and Versatile
The beauty of email is that you can instantly reach thousands of customers within a smaller budget.
Here's how we make it work optimally:
- Our marketing experts help you define your target audience by profiling your primary customer
- Once identified, an appropriate database is created including key pieces of information
- We then craft a compelling message and design the email to support your company image and positioning while still inviting action
- Using the intouch email system, we then deploy your email to some or all of your databases, using sophisticated techniques to highly personalize the content
We Help You Develop Effective Email Marketing Campaigns
- eNewsletters to maintain constant contact with all your customers and prospects
- Automated messaging triggered to alert or remind your customers to take action
- Email drip campaigns to follow up inquiries and nurture relationships.
- General email correspondence with customers to announce new products and services, and more
Are you taking advantage of your email contacts? Do you know your customer retention rate? Are you building a pipeline of prospects? Contact us. Members of the intouch team are noted leaders in the email marketing space. Passionate believers in the power of email to convert your customers to "Customers for Life," through the maintenance of continuous, relevant dialogue.
With email, intouch helps you reach the right audience, with the right message, at the right time.